SEO tips for bloggers: 5 tips to increase your traffic – In research performed, 56% of consumers who were polled said they had bought something from a business after reading their blog, and 10% of marketers who blog claim it yields the highest return on investment. According to the statistics, blog SEO is a significant issue if you’re writing a blog for a business. SEO can help you strengthen your message and connect with more engaged readers, even if you’re just writing for pleasure.
In order to increase organic (unpaid) traffic, a website must be optimised to rank as highly as possible in search engines. In other words, digital PR agency enables you to improve website traffic without spending money on advertising. With affiliate marketing accounting for 40% of the average blogger’s income, SEO is crucial to attracting more readers to your posts and boosting your potential income.
Tips to increase your traffic:
- Write for your audience:
The standard of blogging writing started to significantly decline when “SEO content” became a buzzword. Instead of writing for people, they began to write specifically for search engine robots. Sadly, some bloggers still express themselves in this way even today.
But fortunately, things have greatly improved, especially since the Hummingbird update and the rise of voice searches. Instead of concentrating on keywords, you can create content that helps your target audience with their problems. To learn about the issues your audience is facing, you can use Quora, discussion boards, social media, and other tools.
- Relationship building helps form link building:
According to research from Moz, getting links from other websites to your content is still one of the most effective SEO variables. To gain as many links referring to their website as possible, bloggers have attempted everything over the years, from buying links from subpar blogs to using spammy directory sites.
Bloggers were compelled to think outside the box when it came to how they obtained backlinks from other websites as search engines started to penalise websites using “black hat” link building strategies. We’re sorry to break it to you, but link building has no magic formula. The only tactic that has endured the test of time is relationship-building.
Make a list of the websites, celebrities, and authorities in your sector to start. Next, consider how you may get their attention, usually by providing them with some kind of value. For instance, you may interact with well-known websites on social media or include experts in a blogger roundup piece. They’ll be far more inclined to link to your content on their own website if you start to build a relationship with them.
You may even collaborate on upcoming initiatives that would expose you to a larger audience and provide you with a few backlinks. Just getting influencers to start spreading your material will have a significant impact, even if you don’t obtain a backlink. Contact leading link building services to build relationships and increase traffic.
- Add visuals:
For specific keywords, search engines like Google value images. The most common visual components visible on search engine results pages are videos and images. Design inventive graphics, employ unique images and videos, and add evocative alt text to each visual component in your blog post if you want to land a coveted slot in an image pack or a video clip.
Your image or video’s alt text has a significant impact on whether and how highly it ranks in the SERP. Screen readers need alt text for people with visual impairments to enjoy reading the information on your blog site.
- Analyse the top SERP results for each topic:
The next thing you’ll want to do is look at SERP results once you’ve planned out your content strategy and blog subjects. Search Engine Results Pages are referred to as SERPs. To put it another way, SERP results are a collection of web pages and blogs that the searcher can access by clicking on the links in the list.
Most of the search traffic is directed towards the top few results. That is where you should aim to be, even though it won’t be simple. Therefore, it’s always a good idea to check the top results before you start writing your own blogs and understand why these pages are ranking highly whilst also considering how you can write a better piece of content so you can appear in the top list.
- Know about Google Webmaster Tools:
When you were in elementary school, do you recall how the teacher would warn you when you did anything improperly? Your opportunity to clean up your conduct and get back on track to avoid punishment was provided by that warning. That is essentially what Google Webmaster Tools is for your blog. Google Webmaster Tools will alert you when something suspicious is happening with your blog by giving you diagnostics, tools, and data to keep your site in good condition.
You may view the following through the Webmaster Tools Search Console:
- How many of your pages Google has indexed
- If your website is experiencing trouble being indexed by Google’s bots
- If your website was compromised
- How Google’s bots perceive your website
- If Google has manually penalised your website
The best thing about Webmaster Tools is that it not only identifies issues with your website but also provides solutions. You can address any problems Google discovers with your blog using the forum and a sizable knowledge base. It’s easy to set up. Visit Google webmaster website immediately where it’s as easy as connecting the accounts if Google Analytics is already set up on your website. Regularly check Webmaster Tools to ensure that everything is functioning properly.
Now that you’ve learned how to enhance the SEO of your blog, be sure to immediately put your new knowledge into practice and continually seek out innovative strategies to increase your organic traffic. These five tips are undoubtedly going to help you reach higher rankings. Get in touch with professional SEO services to increase your traffic and earn maximum returns.